Jul
08
Posted on 07-08-2007 at 10:35am
Inside Baseball
Filed Under (Technology, Relationships) by Katherine Coble on 07-08-2007

Brittney volleys with Hobbs about NiT

To people like Bill Hobbs, and perhaps the City Paper since they hired him, altruism and community building are “failures.” Because NIT didn’t pay for itself, it was a waste. I couldn’t disagree more. This is a myopic view, and one I think is being taken on by upper-management at WKRN, unfortunately. Good, authentic sites like NIT take time to show a monetary return, especially when pure greed isn’t the ultimate driving force.

She’s continuing a conversation that I’m a part of over at Mesh Media Strategies

It’s an interesting dilemma in that much of Web 2.0 has the burden of convincing the world that it will be monetarily worthwhile–someday. After the tech bubble of the late 90s, that’s an especially hard row to hoe. What company wants to believe that all their investment is not going to pay off for another eight, twelve or sixteen quarters?

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Comments

Jeffraham Prestonian on 8 July, 2007 at 10:55 am #

And here I am, all out of popcorn.
.


nm on 8 July, 2007 at 11:09 am #

What company wants to believe that all their investment is not going to pay off for another eight, twelve or sixteen quarters?

Um, any company up until the Harvard MBAs took over in the late ’80s?

Read any decent history of, say, industrialization, and you’ll figure out how long it took most major industries to turn a profit. And you’ll realize that when Adam Smith thought that enlightened self-interest would create prosperity, he included the ability to think long-term in his concept of enlightenment. I’m just saying.


Nashville is Talking » Breaking It Down on 8 July, 2007 at 3:12 pm #

[…] Coble weighs in: It’s an interesting dilemma in that much of Web 2.0 has the burden of convincing the world that it will be monetarily worthwhile–someday. After the tech bubble of the late 90s, that’s an especially hard row to hoe. What company wants to believe that all their investment is not going to pay off for another eight, twelve or sixteen quarters? […]