On Friday, Knoxville blogger Doug McCaughan at Reality Me live Tweeted a high school playoff football game. I watched it as well and I knew something was up. It was an amazing thing to behold and you could feel Doug’s excitement as his team won. There was also an immediate photo of kids storming the field at the end of the game over at his wife’s blog, Domestic Psychology as Bearden fans rushed the field after beating Farragut.

It was a great deal of fun and reminded me of when VivaLaLesley live tweeted the Emmy Awards recently which was a hoot.

Jack Lail has an interesting post about the immediacy of Twitter and the impact of social networking systems in comparison to traditional news coverage in regards to Doug’s experiment.

McCaughan wasn’t a journalist covering the game and his report would have never made Drudge. The story from the newspaper journalist covering the game, which appeared online later in the evening online and in the paper the next morning, was a better read.

But McCaughan’s Twitter posts had an immediacy that captured the drama and tension of a playoff game between two arch-rivals. It was breaking news to the people that wanted to know. It was news of the moment.

The following day, Big Orange Michael also live-tweeted the Vols/Wildcats match-up and engaged his followers (that’s what they are called on Twitter) to respond to his having a heart attack (I tease) over the four OT’s Vols and Wildcats endured on Saturday.

Lail adds this over the weekend’s Twitter events about Doug reminded me of B.O.M. as well:

And in one of those strange but true twists, if it had been done from the press box by a press credential bearing journalist at an NCAA sporting event, it likely would have been verboten as play-by-play coverage. Journalist aren’t the only ones who need to think in new ways.

Change is in the air, campers.